The Third Jersey has to be earned

To unveil its new Third jersey for the 26-27 season, Stade Français rolled out its 🫧Shooter live at the stadium, straight to the club's supporters. Inspired by the classic Bubble Shooter in a next-gen format, the game challenged fans to burst as many bubbles as possible in the club's crest colors. To increase their score, players have to aim at matching bubbles, collect bonuses to maximize their score before a bubble reached the bottom of the screen. Beforehand, a bot captured participants' details, and players had to reach at least 1,000 points to enter the prize draw for a chance to win the Third jersey. With over 1,800 players and 5,400 games played, a mobile-first activation that showcases the new jersey while driving engagement and qualified data.