Super cool end of the year

For Christmas time, Petit Bateau launched an innovative multilingual campaign based on 2 mobile-to-store experiences, on Facebook and in 400 shops.
Retail & E-commerce Qualification Christmas Memory Game
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2 Mobiles d'Or for the Christmas campaign

The mobile-to-store campaign launched with Petit Bateau has been rewarded with two prizes at the Mobiles d'Or ceremony: Golden Prize for the Best Marketing Gamification Application & Silver Prize for Best Social and Mobile Experience. 
Storyboard
Animated cover
Animated cover
Memory game
Memory game
Animated cover
Animated cover
Conversational chatbot
Conversational chatbot
"Our decision to implement a mobile-first strategy has been crucial in the success of our web-to-store project as we achieved excellent results. The chatbot allowed us to qualify twice as much opt-ins as a traditional campaign."

Benjamin Boulic, International eCommerce Leader @ Petit Bateau

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