Voting for the Season's Best Moments

With Les Tops, Ligue 1 McDonald's launched a new participatory format inviting fans to vote each week for the league's best goals, skills and saves. A bespoke voting game designed by Fastory and prototyped with AI, built on the same production chain as the Ligue 1 Bingo, the experience showcases Fastory's ability to build outside the catalogue, on demand and on tight timelines. Designed for mobile, it presents each nominated action one by one, with the player's name and the match it came from, and buttons to scroll, rewatch a clip and vote, followed by a recap and an editable confirmation. To vote, fans log in to their Ligue 1 Connect account, an ultra-smooth journey that feeds the league's sign-ups, while a reserved link lets committee members, among them Scipion and Niang, carry 45% of the final weighting. Winners are then revealed throughout the weekend on Ligue 1+, Friday for the Top Saves, Saturday for the Top Skills and Sunday for the Top Goals. For its September launch, the experience already drew over 18,000 visitors and 3,500 votes.